Businesses face a massive amount of pressure to stay competitive in their markets. Stakeholders, both internal policy-makers and external consumers demand speed, reliability, and convenience. Will SaaS save the day?
Consumers have become accustomed to personalized real-time engagements with businesses. Competitors are looking at ways to provide better availability, cost savings, innovations, greater efficiencies and an ability to scale as they grow. What are the biggest factors fueling this agility? Cloud adoption and SaaS offerings. In today’s market, operating without considering the cloud comprises significant disadvantages.
As businesses adapt to the changing landscape, they find themselves looking for ways to transform their products and services to fit their consumers and end-users’ expectations. Consumers embody a certain type of stubbornness, demanding to have it ‘their way,’ causing businesses to move themselves away from traditional infrastructures, and premise based applications and security. They are moving quickly into the cloud and developing or utilizing more SaaS applications to take advantage of a way to adapt and create the end-user experience in a timely manner that will work for the demands of their individualized business.
SaaS Adoption to Meet Business Demands
To keep up with this ever-moving market, companies without the cloud, perhaps unsurprisingly, are looking to adapt it quickly. Cloud and SaaS adoption is critical for businesses to stay ahead — one where the dangers of rapid adoption take second place to the dangers of not participating. This market, according to The Financial Times, is expected to reach $290 billion by 2018.
There may be another factor at play, however. IBM recently reported three interesting trends in how tech employees are moving in response to cloud and SaaS adoption. The company found that roughly 85 percent of all new software is being built for the cloud; 72 percent of developers are creating applications designed for the cloud and, by 2016, it estimates that roughly one-fourth of the world’s applications will be available on the cloud. The cloud is clearly the popular choice!
Those factors may explain why companies are placing a high priority on SaaS. In fact, researchers estimate that cloud computing will become the dominant technology model within the next 10 to 15 years, replacing traditional data centers. There is a sense of urgency to stay ahead, and SaaS adoption is the perfect tool to achieve success.
However, there is still the realistic fact that customer and business security and compliance concerns can make or break the success of a SaaS solution.
Security Purpose-Built for the Cloud
Employing a security solution that is purpose-built for the cloud is necessary. It deploys rapidly and scales with business growth. It also protects cloud instances in real-time as they are added and dismissed, and it automates standard security procedures faster than any IT team could possibly manage. SaaS providers and businesses looking for a security solution should feel a sense of ease as they discover CloudPassage Halo, our premier security automation platform. Halo deploys within minutes and scales with the needs of the business.
As we recently outlined in our white paper, “Automating Security for Greater SaaS Success,” companies should not only be conscious of how they are changing their business applications but also be aware that this action can be a catalyst to move to a security approach that will not cause friction in cloud environments, allowing security policies and requirements to easily adapt to the needs of fast-moving markets. As the research continues to show the value of cloud adoption, it becomes increasingly more important for businesses to adequately secure themselves and find protection solutions that will harmonize with their objectives by making it faster and easier to reach new audiences.